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The European Commission and MTV Networks International announced today the artist for the third and final concert of the "Play to Stop – Europe for Climate" campaign: Backstreet Boys. The band will play on 7 December in Copenhagen in front of hundreds of young people, coinciding with the opening day of the United Nations Climate Change Conference.

"I hope the world leaders will reach a fair and ambitious global agreement that will put us firmly on the path of sustainable development. We owe it to our children and generations to come", said Vice-President of the European Commission Margot Wallström.

Launched in July 2009, "Play to Stop" targets 11 EU Member States and features TV spots, webcasts, games, and editorial content about the fight against climate change as well as three concerts with major international artists.

Following concerts by Moby in Stockholm on 20 August and Editors in Budapest on 19 September, the last concert of “Play to Stop” will feature Backstreet Boys. The campaign is aimed at raising awareness among young people about the dangers of climate change and the importance of having a European Union response to it in the run up to the UN Climate Change Conference.

"No country will be spared by the effects of climate change, and future generations will be the worst affected," said Antonio Campo Dall'Orto, Executive Vice President of Music Brands for MTV Networks International. "That's why communicating the urgency of the problem and fighting behaviours that aggravate climate change is so fundamental for MTV. We are proud to support the work the EU is doing for the environment through this 'Play to stop - Europe for Climate' campaign."

Throughout the campaign, young people are encouraged to exchange opinions about climate change and how to protect the environment on the “Play to Stop” website at www.mtvplay4climate.eu